BALFIN Group, one of the leading investment entities in the Western Balkans, has entered into a strategic partnership with KIABI, a renowned French fashion brand recognized for its affordable, prices, and high-quality clothing.

The agreement marks a significant milestone for BALFIN Group, as it strengthens its foothold in the retail sector and introduces KIABI’s globally recognized brand to Albania, North Macedonia, Montenegro, and Kosovo.

As part of the agreement, KIABI will open its first store in Albania, with plans for further expansion across neighboring countries. The goal is to offer a broad range of high-quality, sustainable products at competitive prices, enhancing the retail experience for customers and providing a one-stop destination for family fashion. Kiabi is part of Association Familiale Mulliez, a holding company that owns brands such as Decathlon, Auchan, Leroy Merlin, Boulanger, Midas, Jules, Oney, and more.

“KIABI is the leading French fashion brand, and its unique concept is conquering the international market. Our value for money, unbeatable style and sustainable approach, combined with extensive experience in digital shopping, make us truly unique. Today, our growth challenges take us wherever there are families. We intend to develop partnerships of all types and through all channels, to reach as many families as possible.  KIABI is a local retailer that aims to "make life easier for families" by adapting to each urban area and rural region, bringing them sustainable collections and solutions” , said François Haimez?, KIABI’s International Leader.

Julian Mane, Vice President of Retail at BALFIN Group, stated "This agreement marks the beginning of an exciting journey, starting with the opening of KIABI's first store in Albania, followed by a broader regional expansion. While we recognize the challenges ahead, we are confident that, together with KIABI, we will rise to the occasion. Our vision is to strategically grow in key cities and capitals, working tirelessly to meet and exceed the expectations of both our customers and partners."

Fashion Group Albania, a subsidiary of BALFIN Group, played a pivotal role in leading the negotiations between the group and Kiabi. The partnership between Kiabi and BALFIN Group comes at a time when there is increasing demand for affordable family fashion in the region. This collaboration aims to fulfill this request while also contributing to the creation of over 400 jobs, thereby stimulating local economic development. Moreover, KIABI’s commitment to sustainability, high-quality products, and customer satisfaction further solidifies its position as a leading global brand in the affordable fashion sector.

About KIABI

Founded in 1978 in the north of France, KIABI, France's leading ready-to-wear brand and a firm favourite with families, has a network of 640 points of contact in 33 countries and generates sales of €2.5 billion (+5% vs 2023). It brings together almost 10,000 Kiabers of 83 nationalities. True to its DNA of affordable fashion, the brand is transforming its model to make a more sustainable lifestyle accessible to all. This approach is based on using raw materials with a lower environmental impact, extending the life of clothes by using second-hand materials and making them more resistant, as well as solidarity initiatives supported by Kiabi Foundation. A collective commitment that has brought together employees, partners and families for almost 50 years.

For more information, visit www.kiabi.com.

About BALFIN Group

BALFIN Group is one of the most successful and influential investment groups in the Western Balkans, with a workforce of over 5,500 employees. Founded in 1993 in Vienna by Mr. Samir Mane, the Group operates across Austria, Albania, Kosovo, Bosnia and Herzegovina, Canada, North Macedonia, the Netherlands, Montenegro, Croatia, Switzerland, and the USA.

With a diversified portfolio spanning real estate, wholesale and retail, banking, asset management, tourism, energy, education and logistics, BALFIN Group is a trusted partner to leading international companies and financial institutions. It is committed to economic growth, innovation, and sustainability to drive positive transformation in the countries it operates.

As part of its long-term commitment to social responsibility, since 2023 the Group’s philanthropic initiatives have been consolidated under the Mane Foundation, a platform dedicated to empowering communities, advancing education, and supporting inclusive development in all the countries where BALFIN Group operates.