Even before entering the job market, many young people in Albania are already thinking like entrepreneurs and innovators. Driven by curiosity and a desire to experiment with new ideas, students are developing projects that touch on technology, business, and practical solutions to everyday challenges.

Ideas that could, tomorrow, reshape the way business is done in Albania.

This same spirit was visible during the “Young Innovators 2026” event, a competition organized by the Faculty of Economics at the University of Tirana. Once again, One Albania joined the initiative as a partner, supporting students and their ideas.

Dozens of young participants took part in this edition. The most promising projects were presented before a jury of professionals and industry representatives.

From the initial idea to the final pitch, the entire journey was designed to bring young innovators closer to the real dynamics of entrepreneurship. It was an experience that exposed them to the challenges, uncertainties, and opportunities that come with building something new.

As part of the evaluation of the winning project, One Albania awarded laptops to all members of the team. A symbolic gesture reinforcing a simple message: young people’s ideas have value and deserve support.

The Chief Financial Officer at One Albania, Brikena Hysi, who presented the awards to the winners, said:

“Every time I hear young people present their ideas, I am reminded that Albania’s greatest potential lies in its people. In fact, in any economy striving to grow and remain competitive, the most important investment is not only in infrastructure or technology, but in people and their ideas. When I see students coming forward with concrete solutions, with the courage to challenge traditional ways of thinking, and with the desire to build something of their own, I see a generation with real potential to transform the country’s future. Albania needs more spaces that encourage innovation and entrepreneurship among young people, because that is where sustainable development of a modern economy begins. This competition has once again shown us that this generation is eager to create, not just to follow.”

For years, One Albania has supported initiatives that give voice to the energy, creativity, and ambition of young people. As a leader in telecommunications, the company remains committed to innovation, digital inclusion, and the development of a more connected and modern society.